Nadia Nakai is the new face of Reebok.
South African rapper Nadia Nakai has been added to the Reebok family as a brand ambassador.
The rapper joins AKA as the face of Reebok and a string of female ambassadors such as Gigi Hadid.
PJ Morilly, Brand director Reebok South Africa, said; “Nadia’s edginess and individuality clearly defines the attributes of what Reebok personifies – a brand that is not afraid to exceed the boundaries of innovation and challenge the norms.
“Through physical activity or fitness we have the power to change people’s lives and we are delighted about this association with the hip hop queen in order to tell this positive narrative.
Nadia who recently released her debut album Nadia Naked is more than excited about the deal.
“I can’t imagine a better partner to join me on this journey than Reebok,” explained Nakai.
“I feel extremely excited and blessed to have partnered with a brand that truly acknowledges the individuality that we as artists want to exude, and the fashion-forward trends are exactly the style cues that I enjoy and believe represent my personality and outlook on life.”